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NOTED PUBLIC AFFAIRS FIRM JOINS ATLAS ALLIANCE, A GLOBAL CONSORTIUM OF COMMUNICATIONS COMPANIES FOUNDED BY TREVELINO/KELLER

Troutman Sanders Strategies Brings Expertise in Government Relations and Issues Management

ATLANTA – October 13, 2008 – Trevelino/Keller today announced the addition of Atlantabased Troutman Sanders Strategies to the Atlas Alliance, created in 2006 to serve companies in need of geographic presence outside the U.S. and specialty services such as Hispanic Communications, Entertainment PR and Lobbying. Troutman Sanders joins founder Trevelino/Keller and current members The Lanza Group, The Word-Shop, Active PR, Platform Media Group, and Mileage Communications.

“We have had much success in bringing together likeminded agencies with specialties that complement both our agency and our clients’ needs, and we are thrilled to add the expertise of Troutman Sanders Strategies’ seasoned team of experienced public affairs professionals,” explains Dean Trevelino, principal of Trevelino/Keller. “The timing couldn’t be better in an election year, coupled with the unpredictable nature of the economy. Change is all around us which means legislative and policy changes.”

Troutman Sanders Strategies, a full-service government relations and issue management firm, advocates their clients’ public policy issues through a broad array of contacts at the federal, Trou tman Sanders Strategies Joins Atlas Alliance state and local levels in order to build better partnerships among governments and businesses.

Their areas of expertise include: Legislative & Executive Branch Advocacy; Legislative Strategies, Monitoring & Analysis; Strategic Policy & Regulatory Intelligence; Government Procurement; Coalition Building & Grasstops Advocacy; Corporate Issue Management; and Funding & Appropriations.

“This relationship has the opportunity to be a win-win where we have clients who need public relations support in raising awareness of their government-oriented campaigns at the local and national level. From our preliminary dialogue with Trevelino/Keller, their clients are facing increasing legislative issues at the local, state and national level and public affairs, for example, becomes a valuable strategy particularly in the consumer marketplace, be it menu labeling, hourly wage issues or small business lending,” says Pete Robinson, Chairman of Troutman Sanders Strategies.

About Trevelino/Keller
Headquartered in Atlanta with offices in Charleston, SC, Trevelino/Keller is a public relations firm specializing in strategic and creative communications. Its areas of practice include Advanced Technologies, Consumer Lifestyle, Vertical B2B and GreenWorks. In 2005, Trevelino/Keller founded the Atlas Alliance, made up of likeminded boutiques that bring cultural, geographic and specialty expertise to the firm’s clients. It currently includes The Lanza Group, The Word Shop, ActivePR, Platform Media Group and Mileage Communications. In 2006, it launched the Start-Up Council to serve start-up companies through a multi-disciplined consortium of consultants and boutique firms. In 2008, it launched FirstGearTK a suite of services designed for emerging companies. Clients include Verizon Wireless, Raving Brands, SITA, The Weather Channel and TRX. For more information, please call 404-214-0722 or visit www.trevelinokeller.com.

About Troutman Sanders Strategies
Troutman Sanders Strategies (TSS) is a comprehensive, national, bi-partisan government relations and issue management firm with over 20 state and federal lobbyists. A subsidiary of the international law firm Troutman Sanders LLP, the group is headquartered in Atlanta, GA with additional offices in Washington, D.C. and Richmond, VA. As public policy experts, consultants and lobbyists, TSS advances clients’ interests in all branches and levels of government by closely tailoring their strategies and actions according to the ever-changing political landscape. With over 150 years of cumulative experience serving in and before state and federal government, TSS is distinguished as a positive, influential body in the public policy process in a number of key areas, including: Agriculture, Natural Resources, Energy, Environment, Insurance, Finance, Taxation, Trade, Healthcare, Appropriations, Project Funding, Telecommunications, Technology, Transportation and Infrastructure. See www.troutmansandersstrategies.com for more information.